by Nicole Jordan on January 14, 2009
I’ve had a few people ask me about the Startonomics workshop on February 6th. “Who’s it for?” “What will I learn that I haven’t picked up at other startup events?” “Why would I go when I know some of the speakers already?”
All good questions so I asked Jasmine Antonick over at Dealmaker Media to answer some for me. After hearing her responses and looking at the agenda I can see how this event differs from the others out there geared towards start-ups and entrepreneurs
Most “start-up” oriented events I’ve heard about or attended feature blow-hard panelists that end up saying a whole lot without saying anything. At Startonomics the schedule’s broken up into digestible chunks and address a good majority of the stumbling blocks start-ups encounter. And it’s all taught by tried and true entrepreneurs.
Let’s take a closer look…
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by Nicole Jordan on January 3, 2009
Happy New Year all! Below are highlights for January events in LA. February promises to be a packed month with Twiistup Week anchoring many of the activities. As I hear about other events I’ll update this page. Also, a buddy is helping me get a proper calendar set-up. Cheers to a new year, new beginnings and new opportunities! -Nicole
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RECURRING WEEKLY:
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Tuesday’s with Exectec
7:30 PM @ D’Amore’s Pizza Connection on Westwood
1136 Westwood Blvd
Los Angeles, CA 90024
Thursday Lunch
12PM @ Santa Monica/ 3rd
Santa Monica Promenade
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JANUARY EVENTS
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Tuesday, January 6th
Social Media Club LA: Focus on Film
6:30-9:00pm
Blank Spaces
5405 Wilshire Blvd
Los Angeles, CA 9003
Social Media Club LA focuses on the unique mix of entertainment, technology and culture that makes LA an epicenter of the next evolution of the internet. The LA Chapter was founded in July of 2008.
The upcoming meeting will focus on the effect of social media on the film industry.
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by Nicole Jordan on December 11, 2008
Digital Family Reunion starts at 5pm tomorrow with a line-up of some of LA’s old guard. The VIC folks are coming back to town y’all! Finally.
Inviting early adopters and legacy participants of the Internet 1.0 and today’s digitally apt Internet 2.0 tube dwellers, the DFR will create the optimum conditions for these generations to synergize with one another and inspire opportunities that will serve our industries, our region, and our society at large. Attendees will include leaders from all the major industry sectors such as media, entertainment, finance, publishing, venture funding, software, commerce, education, and many more.
Hours: 4:30-11:00 PM
Skirball Cultural Center: 2701 N. Sepulveda Blvd., Los Angeles, CA
Here’s the schedule:
5:15pm - 6:45pm/ Theater/Lobby - Town Hall Meeting
+ Interview with Nolan Bushnell by Tony Winders, ValueClick Media
+ Town Hall: Forecasting 2009 - Moderated by Ken Rutkowski, KenRadio.com. Participants: Jason Calacanis, Ted Cohen, Nolan Bushnell, Shawn Gold, Ryan Scott, Joey Tamer, Eric Pulier, and Nelson Gayton
6:45pm - 10:00pm/ Ahmanson Auditorium - Holiday Party
+ Doors open for Party
+ Video Interviews in Lobby
+ Business Card Art Installations - Jungle [8]
+ DJ music on stage - DJ Loomer
+ Jazz music outside - Pasadena Jazz Institute
+ Food, cash bar
+ Social networking
8:00pm - 8:20pm/ Ahmanson Auditorium - Program
+ Carbon Nation - Film trailer presentation
+ Charity Presentations - Causecast.org. Promotion of philanthropic initiatives (Witness, Carbon Nation)
+ Welcome/Thank you - Brad Nye and Kurt Daradics
+ Honor Presentation - Tony Winders. Nolan Bushnell acceptance speech
+ Social Graph Initiation - Business Card installation ritual
+ Past/Present photography montage
Get Tickets Here: http://www.digitalfamilyreunion.net/program.php (DFR30 for $20 off)
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DECEMBER CALENDAR
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by Nicole Jordan on December 7, 2008

The December event calendar is decently busy for LA. The past week I attended three: Dealmaker Media’s “VC Outlook for 2009” roundtable and mixer, Kick-off of Techkaraoke LA and the launch of Girls in Tech LA (followed by a little celebration at the Libertine.) It took me two days to catch up on rest.
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by Nicole Jordan on December 2, 2008
A particular conversation last night sparked an expanded thought process to a topic I touched on earlier.
–Nothing beats the bond of a real world experience between a company and a brand in whatever form that takes.–
No doubt that online is a crucial conduit to a steady flow of information and insights but there are certain nuances that are missed when not also connecting in person. Focus groups, in-person events, sponsorships, experiential marketing, “street teams;” they are all additional relations efforts to connect with consumers and discover truths that will help the company better relate and develop a better user experience. The combination of utilizing both is what’s accelerating the new world order of “PR.” Both communication streams (online and offline) are necessary to connect with consumers in a truly lasting way.
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by Nicole Jordan on December 1, 2008
This article first appeared on Bub.blicio.us November 23, 2007. Jason Calacanis is known for his direct delivery style and he had some strong words for entrepreneurs on what it takes to fight and conquer. In light of ongoing occurrences with start-ups trimming staff and cutting budgets it seemed appropriate to re-post.
“Business is not about being nice. If you want to be nice go to a church social.”
- Jason Calacanis

Ah. The infamous Jason Calacanis. I’ve heard so much about him over the years and even remember pitching SA Reporter way back when during the boom. Now here we are a short 9 years later and I’m attending the Fireside at Startup LA with him and host, LA’s own, Heather Vescent.
I don’t know Jason as a person at all and have only met him a handful of times, almost every time with him giving me a look of total lack of recognition and “yeah, what do you want?” all over his face. I was told recently that this is a tactic he uses just to see how people will react. Good thing then that when he shook my hand limply at Startup LA and said, “Yes, I remember you” in a totally bored voice I simply said, OK, and turned around and walked away. I’m not one of those ass-kisser types no matter how many people want you to sign their napkin.
It was with great curiosity that I sat down at a table in the front with my purty little Macbook popped open in front of me with Bub.blicio.us name tag proudly on display to capture the entire conversation word for word. You always hear, “You either love Jason or hate him. There is no in-between.” I was looking forward to watching him go and go he did.
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